Diversifying the Ad Trigger Files and Adding Regional Capability for UK and Spanish Stations
We would like to listen to new and betters audio ads. the Ad council PSA's are getting old and overplayed.
It's about time Live365 need to consider diversifying your audio ads.
Give our Broadcasters in the UK and our Spanish speaking Stations the relevant Ad Triggers for their regions and provide guidance on how to implement in Dashboard.
Comments: 13
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13 Oct, '22
DeadAir.co MergedIt seems that commercial breaks are being left unsold far more often than not. I rarely get more than a single :30 ad placed over one of my Advert Replacement files. As a result, I end up burning thru all the replacement files rather quickly, leading to listener fatigue.
Please increase the number and variety of filler files (PSAs) so our breaks don't sound so repetitive. Or better yet... please encourage the Ad filling partner to step up their selling! They're leaving money on the table. Tons of availability left unused. -
25 Oct, '22
Jacob Lee System"More variety for Advert Replacement files" (suggested by DeadAir.co on 2022-10-13), including upvotes (1) and comments (0), was merged into this suggestion.
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07 Jan, '23
Randy SherwynAnd how! Hearing the same PSA's over and over and over is not a positive thing!
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27 May, '24
Carlos C.Yes, I've been listening to the same 3 PSA's for the past 3 years! Please, please please, can we have diversified PSA's?
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20 Aug, '24
Jim Park MergedAd triggers play in many markets across the country (particularly smaller ones) as the usual PSA'S which remain unchanged since October of 2021. This repetition is not only exhausting for listeners but reflects poorly on broadcasters. There is a multitude of free Ad Council PSA's that could be used to update the triggers on a regular basis ...say every 30 days. Failing to update ad copy, even PSA's, is a radio no-no. Please help ...and notify your broadcasters as new ones become available. Thanks!
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22 Oct, '24
Clif M. System"Ad Trigger Exhaustion" (suggested by <Hidden> on 2024-08-20), including upvotes (1) and comments (0), was merged into this suggestion.
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31 Jul, '25
Clif M. System"Upgrade PSA triggers been running the same ones for years needs to be upgraded" (suggested by <Hidden> on 2025-07-29), including upvotes (1) and comments (0), was merged into this suggestion.
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17 Jan
Jake LeonardI'm sure they're still in the works, but if the slots for :30, :60, and 1:30 have been updated, then maybe the 2:00 slots should be updated.
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29 Mar
Hubert, Vibe 88.5Since the PSAs are not monetized anyway why not just let us put a station appropriate music bed in the audio instead of the PSA? There's nothing mysterious about the ad trigger files. With the right tags the ads run. We could put instrumentals that fit our station's format in the files. If LK365 wants to run a PSA then they can run it themselves as an ad. Meanwhile we could make many different ones to keep it fresh.
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29 May
Alfie Galley MergedTo have British adverts play on the stream rather then the ones done in the USA and also location settings on the apps
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03 Jun
Shawn Minisall System"British adverts" (suggested by <Hidden> on 2026-05-29), including upvotes (1) and comments (0), was merged into this suggestion.